Cookie Policy

Our cookie policy and how we use them

The Formula AI SRL., hereafter Filmia, is the owner, and thus responsible, of the projects indicated below, including any of their subdomains and sections, hereafter "Website" (www.filmia.ai).

In this document we provide you with information about cookies, both in a general way and about the ones we use in particular.

I. General Information About Cookies

What are cookies?

"Cookies" are small compressed text files that allow us to save data specifically related to the user's device while he is visiting our website.

Generally, when referring to "cookies" on the Internet, reference is also made to other technologies used for similar purposes: for instance, through the technical configuration of your device, or your IP address when you download complete images or simply a "pixel", data are being collected. This allows us to recognize you when you visit our website again, to know your approximate location, the connection time, the device from which you access (fixed or mobile), the operating system and browser used, the most visited pages, the number of clicks made, among others.

How to manage Cookies?

Web browsers usually allow you to disable the use of cookies; limit them to specific web pages or configure the browser to notify you when a cookie is placed in the device. You can also delete them at any time from your computer's hard drive (file: "cookies"). In most cases, a website can be accessed even if the use of cookies has been blocked in the browser settings or when they have not been accepted.

However, typically, when you block the placement of cookies, you can suffer limitations in the presentation of the website and your user interface. To obtain more detailed information about the cookies installed on your device and how to manage and delete them, please click the link corresponding link in your web browser:

Additional information is also available at the following link:

II. Specific Information About Cookies Used on Our Websites

Types of Cookies and Purpose

Cookies (and similar technologies) help us better understand what interests and helps our users most, and to improve our services.

Below you will find a list of some of the main categories of cookies and their purposes:

  • Session and persistent cookies. We use the so-called "session cookies", which are stored exclusively during the time of your visit to any of our websites. In addition, we and our partners use "persistent cookies" to withhold information about those users who repeatedly access any of our websites.
  • Analytical cookies. We use analytics cookies, to know the number of visitors to the different pages and sections of our website, their interactions and duration of their visits, place of entry and exit, to try to improve our content and its capacity to generate interaction. We use Google Analytics, Cloudfare and Hotjar cookies to measure the results of visits and customer acquisition, and to analyze traffic and, for example, detect potentially malicious "bots".
  • First-party or third-party cookies. "First-party" cookies are those that are sent to the user's terminal equipment from a device or domain managed by Filmia as editor of the website from which the services requested by the user are provided. "Third-party" cookies are those that are sent to the user's terminal equipment from a device or domain that is not managed by Filmia, but by another organization, which processes the data obtained through such cookies. You can find out complete information about the data processing carried out by these third parties (lawful bases, international data transfers carried out, retention periods, exercise of rights of access, erasure, restriction of processing, portability and rectification, and how exercise your rights in their respective policies linked in this text and in the cookie tables). You will find detailed information about all cookies used on each of our websites in the cookie table at the end of this text.

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Social Media Cookies

These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

Filmia's Cookie Table

In the table below you will find detailed information about all cookies used on Filmia's web pages.

First-party cookies on www.filmia.ai

PurposeExpiry DateDomain
Language detection. Helps us to collect information about the language preferences of the User to provide visitors with information in their preferred languageSessionFilmia, Contributor
User login. Used to manage and store information about the user loginSessionFilmia, Contributor
Stores URL to redirect the user after finishing the registration or login process10 minutesFilmia (profile)
Remembers user's personal ID each time they log on. This cookie is only created if the user agrees to be remembered30 daysFilmia (profile)
Avoids CSRF attacks in forms2 hoursFilmia (profile)
Stores information on marketing campaigns in which the User has participated30 daysFilmia (profile)
Used in the payment process to redirect the user to the payment platform in case they are logged off7 daysFilmia (profile)
Test about payment data. Selection of payment, subscription to Premium3 daysFilmia
Test about search activity. Analysis of searches run by the user30 daysFilmia
Checks if internal promotions are shown to the user2 daysFilmia
Checks if cookies compliance messages are visible on the WebsiteSessionFilmia
Collects information about visits2 yearsFilmia
Develops statistics about Premium services advertisements1 hourFilmia
Measures data collected from searches30 daysFilmia
Cookie session login120 minutesFilmia

Third-party cookies in www.filmia.ai

Third PartyCookieDescription
Google Analytics (Analysis)We collect information of how users interact with the content of the web. When a user browses the pages of a website, information about the page the user has viewed is collected; for example, URL, time spent on the website, number of pages viewed. It allows us to generate labels or objectives to know if you have bought, what item, how many times... It also collects demographic and navigation data, that is; where does the user come from, how does he get to our website or what campaign does he come from
Microsoft Clarity (Measuring and Analysis)CLIDIdentifies the first time Clarity sees a user on a website via Microsoft
ANONCHKindicates whether the MUID cookie is transferred to the ANID cookie
MRIndicates whether the MUID cookie should be refreshed.
MUIDMicrosoft unique user identifier used for analytical and statistical purposes.
Google Tag Manager (Advertising and Analysis)Google Tag Manager is a tag management system that allows third parties to add functionality to websites, video content, and mobile applications. Examples of such solutions include web analytics, campaign analytics, audience measurement, and personalisation. It allows you to easily and quickly update tags and code snippets on a website or your mobile applications, such as those intended for traffic analysis and optimising marketing campaigns. Custom, third-party, or AdWords tags, Google Analytics, Firebase Analytics and Floodlight, Twitter Ads, Hotjar tags can be added and updated. It is used for the purpose of managing the different conversion codes of the online marketing and retargeting tools.
Google (Advertising / Analysis)NIDUsed by Google to personalise the advertisements shown in its spaces.
_gaUsed by Google Analytics to distinguish users.
_gidUsed by Google Analytics to distinguish users.
1P_JARGoogle uses this cookie to personalise ads that may be of interest to you.
hsidSecurity cookie to authenticate users, prevent fraudulent use of login credentials and protect user data from unauthorised third parties.
sidccSecurity cookie to authenticate users, prevent fraudulent use of login credentials and protect user data from unauthorised third parties.
sidccUsed by Google to obtain anonymous browsing information
sapisidCreated when you sign in to a Google Account in order to stay connected to that same Google Account when you use its services again.
apisidCreated when you sign in to a Google Account in order to stay signed in to that same Google Account when you use its services again.
ssidCreated when you sign in to a Google Account in order to stay signed in to that same Google Account when you use its services again.
dsidUsed by Google to show more relevant ads.
ideUsed by Google to show more relevant ads.
anidUsed by Google to personalise the ads shown in its spaces.
refmodalOwn cookie. Used by Google Analytics to collect the value of the referrer in the modal.
Pinterest (Advertising / Analysis)We will impact users who have visited the website or are registered with a banner ad, we will use the data of registered users to avoid impacting with campaigns whose objective is a premium subscription and we will look for users with similar online behaviour to registered users or users who have visited the website. This dataset will be used both to reach our target audience through online campaign segmentation and to measure campaign results.
Google Ads (Advertising / Analysis)Look a likes, Rmk and Opt-out. We collect data from visitors to our pages to analyse behaviour and impact them with our ads if they do not register or do not subscribe. And to be able to impact users similar to those who visit us or similar to registered or subscribed users who are not customers.
Google Tag Manager (Advertising / Analysis)Google Tag Manager is a tag management system that allows third parties to add functionality to websites, video content and mobile applications. Examples of such solutions include web analytics, campaign analytics, audience measurement, personalisation, allows you to easily and quickly update tags and code snippets on a website or your mobile applications, such as those for traffic analysis and optimising marketing campaigns. Custom, third-party or AdWords, Google Analytics, Firebase Analytics and Floodlight, Facebook Ads, Twitter Ads, Hotjar tags can be added and updated. It is used for the purpose of managing the different conversion codes of the online marketing and retargeting tools.
Posthogph_posthogThis cookie contains the PostHog user ID.
ph_session_idThis cookie contains the current session identifier.
ph_device_idThis cookie stores the device identifier for user tracking.
ph_session_recordingThis cookie stores whether session recording is enabled for the user.
ph_opt_in_outThis cookie stores the user's consent to be tracked.

III. Changes in the Cookie Policy

We recommend that you review this cookie policy each time you connect to our Websites. Filmia reserves the right to modify its content at any given time.

In any case, Filmia will notify or announce the new content and the dates on which a revision of these terms occurs, for the information of its users.